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January 2026 Market Kickoff: Frisco, TX Shows Expanded Supply and Updated List Prices

Published on Tuesday, January 13, 2026
Mercy Le Fevre
eXp Realty
Focus areas include Allen, Celina, Frisco, Little Elm, McKinney, Murphy, Plano, Prosper, Richardson and Wylie, along with surrounding towns, communities and neighborhoods.
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Kicking off January 2026, the Frisco, TX real estate market displays more options for buyers and competitive opportunities for sellers. With a median list price of $699,792 reflecting a month-over-month dip, and inventory rising to 3.37 months, decisions this month could shape trajectories for both buyers and sellers. Why does this matter now? Sellers may face fresh pressure to refine pricing, while buyers benefit from slower transaction cycles and expanded choices throughout Frisco, TX.

If you are wondering is it a good time to buy in Frisco, TX?, median sold prices have dropped to $627,500 and homes are spending more time on market. As January 2026 begins, these numbers underscore new negotiation dynamics and changing buyer urgency—critical talking points for your next listing or tour.

Trends Shaping Frisco, TX in January 2026

The market now reports a months supply of 3.37, up 10.9 percent year over year even though recent months reflect a 16.2 percent dip. This broader inventory suggests a gradual transition into balanced conditions, making Frisco, TX less frenetic for buyers. Meanwhile, the sold-to-list ratio of 95.8 percent reflects ongoing price negotiation—buyers are securing discounts, but sellers are holding firm against wider underbids. With a median days in RPR now at 49, up 32.43 percent, it is clear buyers have more breathing room for decisions and due diligence.

New listings last month arrived at a median price of $669,950, and active homes for sale range from $329,900 to about $8,000,000. This price spectrum offers possibilities for move-up buyers and newcomers looking for affordable homes in Frisco, TX this January 2026. Listing agents should carefully benchmark against these numbers to recommend strategic list prices and target property preparations for the season.

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Detailed Dynamics for Sellers and Buyers

Sellers should take particular note: the median estimated property value rose only 0.1 percent since December, now at $710,400. Homeowners aiming to list should consult local sales to adopt effective pricing and avoid prolonged days on market. For those seeking guidance on how to sell your house fast in Frisco, TX, adjusting to these market realities with competitive upgrades and strategic open house timing will be key in January 2026. There are currently 50 open houses within the month, creating combinations of in-person and digital exposure for your listings.

Key Numbers for Frisco, TX in January 2026

Median list price active: $699,792. Median list price new: $669,950. Median sold price: $627,500. Median price per sq ft for actives is $249 and closes at $238. Sellers have accepted discounts, with monthly price changes from 2 percent to 6.2 percent off listing. New inventory appears robust amid these shifting trends.

Strategic Insights for Agents and Clients

For prospective buyers or investors, inventory expansion and heightened median days on market offer greater power in negotiations. Buyers can seek value by targeting recent price reductions or homes lingering longer than expected. This also means sellers need to highlight value—fresh paint, curb appeal, and flexible closing dates. When advising on affordable homes in Frisco, TX this January 2026, encourage clients to examine both new and pre-owned opportunities as January transitions to the spring cycle.

  • Median days in RPR: 49 (up 32.43 percent MoM)
  • Sold-to-list price ratio: 95.8 percent
  • Active listings priced $329,900 to $8,000,000
  • Open houses in January: 50

Rental Observations and Year Start Outlook

The rental market offers active listings from $1,950 to $8,000 per month but lacks aggregate statistics. Encourage clients to cross-examine leasing duration, options, and amenities for best value. A growing number of listings adjust lease prices downward in response to market movements, which matters for any investor weighing a short-term hold versus sale.

Mercy Le Fevre brings firsthand knowledge of price trends, active listing strategies, and practical steps for both buying and selling. Tap into local expertise to make your move confidently in Frisco, TX this January 2026. Ultimately, this month is about leveraging expanded options and adapting to live market feedback so every client achieves their best result.

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