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Buyer Demand Remains High in Wilmington, NC: January 2026 Pending Sales

Published on Wednesday, January 14, 2026
Bill Frey
Frey Realty NC
Focus areas include Burgaw, Carolina Beach, Hampstead, Kure Beach, Leland, Oak Island, Southport, Surf City, Wilmington and Wrightsville Beach, along with surrounding towns, communities and neighborhoods.
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Active buyers are making moves in Wilmington, NC this January 2026, keeping the market dynamic and competitive. What is driving current pending sales, and what do those numbers reveal about today’s opportunities for buyers and sellers in our area? With 310 pending sales this cycle, there is no denying that well prepared listings get quick attention.

If you’ve wondered whether it’s a good time to buy in Wilmington, NC, or how to sell your house fast in Wilmington, NC, the data sheds light for every perspective. Affordable homes in Wilmington, NC this January 2026 continue to draw motivated buyers, highlighting trends you can’t afford to ignore.

Pending Sales and Market Pulse

In January 2026, the pending sales count has risen to 310. Why does this matter? It signals strong buyer motivation, with many homes entering contract soon after listing. The active listings currently sit at 1,245, giving buyers meaningful options while showing sellers that the market is highly engaged. A median sale price of $412,500 keeps expectations realistic and market activity brisk for both sides.

Days on market are averaging 36, which confirms that properties are not lingering for long. Buyers need to move quickly with strong offers, while sellers must be prepared for rapid response to inquiries and negotiations.

Who Is Driving The Demand?

Buyers leveraging FHA loans now make up 21 percent of closed sales—an important stat for first-time and lower down payment buyers. At the same time, 18 percent of buyers report purchases for rental purposes. The influx of investment oriented buyers supports a healthy rental market with a median advertised rent of $1,795 for two-bedroom properties. All these aspects reinforce continued buyer demand well into January.

  • Pending Sales: 310
  • Median Sale Price: $412,500
  • Active Listings: 1,245
  • Days on Market: 36

Opportunities for January Buyers and Sellers

Sellers who want to take advantage of heightened interest should prioritize listing preparation, competitive pricing, and fast follow up. Bill Frey helps clients create a seamless process by analyzing the most current data in Wilmington, NC. For buyers, success often comes from staying alert to fresh listings and being ready to present solid purchase offers immediately.

Strategic options include exploring affordable homes in Wilmington, NC this January 2026 or leveraging expertise on how to sell your house fast in Wilmington, NC. Know your numbers and stay proactive to take full advantage of this market.

Next Steps for Maximum Advantage

  1. Sign up for property alerts to move fast.
  2. Respond quickly to viewing requests.
  3. Work with an agent who can interpret the latest stats.

Price It Right, Move With Clarity

Set up a quick call with Bill Frey to review comps and next steps tailored to you for January 2026.

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Keep up with how the market is moving in Wilmington, NC. Bill Frey is ready to help buyers and sellers secure the right outcome by using current January 2026 data and insight every step of the way.

Bill Frey
Written by Bill Frey
Frey Realty NC
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