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Willis, TX Real Estate: January 2026 Metrics Every Agent Should Track

Published on Monday, January 12, 2026
Roger Morton
RE/MAX ONE - The Woodlands & Spring
Focus areas include Conroe, Magnolia, Montgomery, Spring, The Woodlands, Tomball and Willis, along with surrounding towns, communities and neighborhoods.
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Willis, TX is kicking off January 2026 with several significant metrics that agents can leverage for strategic conversations with buyers and sellers. Have you fine tuned your strategy to reflect the latest trends in this market?

There are 167 active listings this month, the highest count in recent cycles. With this surge, both agents and clients benefit from more choices but need to be cautious with pricing and timing. The current Willis, TX housing market is shaped by a 3.7 month absorption rate, reflecting a stable yet competitive environment. Median days on market now stands at 61, up from the previous month, signaling buyers have slightly more time to compare properties.

Essential Market Performance in Willis, TX

The median sold price remains consistent at $357,000, and three and four bedroom properties represent a majority, making up 68 percent of inventory. Steady values and property type trends anchor negotiation points for agents. Meanwhile, the average price per square foot has ticked up to $162, which shows modest growth. inventory analysis in Willis, TX should prioritize these segments for buyers searching for optimal value.

Benchmark Stats Agents Should Reference

Closed sales this month total 41, and 23 sellers applied price reductions averaging 2.1 percent from list. The list-to-sale ratio of 97.4 percent indicates that well positioned homes can still command strong offers. Cash buyers made up 18 percent of January transactions—a reminder to keep clients competitive and ready.

  • 167 active listings
  • Median price: $357,000
  • 41 closed sales
  • Average price per sq ft: $162
  • 68 percent are 3- or 4-bedroom homes

Your Next Address Starts Here

Speak with Roger Morton about timing, pricing, and neighborhoods that fit your goals this January 2026. I am ready to guide you with these real data points for Willis, TX.

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How Do These Metrics Impact Your Clients?

Affordable homes in Willis, TX this January 2026 continue to move fast, with 25 percent of sales under $275,000. For sellers, tracking days on market and timing price reductions can mean the difference between a quick sale and a lingering listing. Is it a good time to buy in Willis, TX? For many, the answer is yes, backed by balanced inventory and manageable absorption.

Final Takeaways for January 2026

Roger Morton encourages you to use January's data for informed consultations, driving value for every client engagement in Willis, TX. Stay ready for conversation, negotiation, and results as 2026 unfolds.

Roger Morton
Written by Roger Morton
RE/MAX ONE - The Woodlands & Spring
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